U.S. spending on GLP-1 treatments and related products soared past $71 billion in 2024, fueled by rising rates of obesity and type 2 diabetes. In this fast-moving and competitive market, success doesn’t come from broader reach – it comes from smarter targeting.
Alesco Data empowers marketers and data scientists with our highly-targeted consumer database built for precision, scale, and action.
Why Alesco for GLP-1 Marketing?
Our consumer data goes far beyond demographics. By integrating ailment data, CPG data, and advanced analytics, we help you:
Identify High-Intent Consumers
Based on health conditions, dietary habits, and purchasing behaviors
Personalized Campaigns
With messages that speak directly to consumer motivations and concerns
Optimize Media Spend
Across digital, social, and healthcare provider channels.
Support Ongoing Use of Treatment
And improve follow-through with personalized, data-backed outreach
Accelerate Product Development
Using real-world insights into preferences and unmet needs.
Activate Audiences Across Channels
By pushing targeted segments into leading DSPs, CRMs, and marketing platforms for seamless execution.
Drive Smarter GLP-1 Marketing with Alesco
Alesco Data is your partner in navigating the next wave of health marketing – powered by consumer insight, not guesswork.
Ready to Dive Deeper?
Download our executive brief: Success in the GLP-1 Market
Traditional Targeting Isn’t Enough
Our data helps you cut through the noise and speak to the right customers – at the right time, in the right way.
What’s in Our Data?
Ailment Data – Understand the health profiles and lifestyle indicators of your audience, including diabetes, cardiovascular risks, and obesity-related behaviors.
CPG Data – Learn what customers buy and why – from health foods to supplements to OTC products.
Analytics Ready – Delivered in flexible formats and compatible with leading DSPs including LiveRamp, theTradeDesk, Yahoo Advertising, and StackAdapt.
Built for Data Scientists and Marketers Alike
Whether you’re building predictive models or planning omnichannel campaigns, Alesco’s database is built for enterprise use, privacy compliant, and ready to integrate into your marketing stack.
Our data is structured for flexibility – whether you’re running analytics in-house, modeling across cohorts, or collaborating with a media partner. It supports collaboration between marketing and data teams, making it easier to align strategy, execution, and measurement in one unified approach.
