DONOR DATA

Reach donors nationwide with a wide variety of charitable selections

In today’s digital world, nonprofits are constantly seeking innovative ways to engage with donors and maximize fundraising efforts. We can identify the greatest number of high-value donors for your organization.  Alesco Data offers a wide range of omnichannel Donor data including our Enhanced Donor Masterfile of roughly 20 million consumers.  Or, select from thousands of cause-specific lists from named charities such as Easter Seals, Paralyzed Veterans of America, United Way, March of Dimes and American Cancer Society.

These recent donors are selectable by donation category and gift amount, including the ability to identify donors who have given high-dollar gifts.  Additional targeting options include multi-donors, 30-day hotlines and a full range of demographic targeting options including age, income, ethnicity, wealth score, children and much more.

Reach these prospects via direct mail, phone, email, social or display.  Couple this data with our Machine Learning targeting algorithms to generate lower cost to acquire, higher average gift amounts and increased donor lifetime value.

Demographic Information

Age, gender, education level, etc.

Behavioral Data

Past donation history, volunteering activities, event participation

Psychographic Data

Interests, values, and causes that potential donors are passionate about

Geographic Data

Location-based insights that can help in localizing fundraising efforts

Donor Data Use Cases

Expand Your Database

If you’re only relying on internal data, your outreach might be limited. Our donor database enables you to tap into a wider audience of individuals who share an interest in supporting specific causes and charities. It helps you reach new, untapped donor pools that may not be part of your current database.

Enhance Personalization

Donors are more likely to engage with personalized messages that resonate with their specific values and interests. With our donor data, you can gather insights into donor preferences, giving history, and motivations, allowing you to tailor your communications for better engagement.

Identify High-Value Prospects

Some donors have the capacity to give more than others. Our donor data can help you identify high-net-worth individuals or recurring donors who are more likely to contribute larger gifts, enabling you to focus your efforts on those who can make the biggest impact.

Boost Donor Retention

By leveraging behavioral insights, you can predict which donors are likely to continue giving and which may lapse. Understanding their giving habits and engagement levels helps you design targeted campaigns to nurture relationships and improve retention rates.

Selects Include:

Animal Welfare
Arts
Catholic Causes
Catholic Causes/Spanish
Charitable
Children
Environmental & Wildlife
Ethnic

Health
Humanitarian
Political
Public Benefit
Religious
Religious/Spanish
Charities by Name
Veterans

ALESCO’S PREMIER DATA

Auto

Intent

Email

Life Events

CPG

B2B

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