Online Intent Data | Reach In-Market Consumers

INTENT DATA: REACH IN-MARKET CONSUMERS
THE MOMENT THEY SEARCH

Stop guessing and start targeting. Alesco’s Online Intent Data leverages real-time behavioral signals to identify consumers who are actively researching your products or services across devices and websites.

OUR ONLINE INTENT DATA EMPOWERS YOU TO CREATE YOUR IDEAL TARGET AUDIENCE

Alesco’s Online Intent Data is actual online behavior data collected in real-time, leveraging a broad network and innovative techniques to discover behavioral keywords, phrases, and terms. Using this intelligence, we are able to provide in-depth insight into consumer browsing habits and purchase intent to power your campaigns and accelerate your customer acquisition.

Behavioral data is collected on 91% of internet-connected devices every month in the US, utilizing millions of sites across billions of devices. We can help you capitalize on this online behavioral data by supplying the names, postal addresses, and email addresses of these consumers.

HERE’S HOW IT WORKS:

PRECISION AUDIENCE CUSTOMIZATION WITH INTENT SIGNALS

Our intent intelligence identifies the specific behavioral keywords, phrases, and terms used by your prospects during the research phase. By supplying the names, postal addresses, and email addresses of these active shoppers, we bridge the gap between anonymous browsing and actionable outreach. This allows you to launch omnichannel campaigns that hit prospects exactly when their purchase intent is highest.

OVER 2,500 DISTINCT AUDIENCES

Online Intent Data leads include name, address, email, date, time, and online segment codes. You can easily customize your leads from over 300+ demographic and lifestyle data elements. Examples include: household income, presence of children, marital status, gender, income, and much more.

Audience Segments Include:

Segments	Verticals	Browsing Detail	Browsing Detail Sub-Categories
Automotive	Brand	BMW	320i
Medical Health	Medical Facility	Dr.’s Office	Pediatrician
Healthy Living	Diets	Paleo	Vegan
Home and Garden	Bathroom	Remodeling	Flooring
Pets	Dogs	Puppy	Poodle
Style and Fashion	Women’s Fashion	Sweaters	Cardigans
Personal Finance	Banking	Mortgage	Refianance
Food and Drink	Restaurant	Pizzeria	Papa Johns
Gaming	Video Games	Computer	Shooter
News and Politics	Politics	Election	President

Frequently Asked Questions (FAQ)

What is intent data and how is it collected?

Intent data is a collection of behavioral signals—like keyword searches, content downloads, and website visits—that indicate a consumer is “in-market” for a specific product. Alesco collects this data in real-time across billions of internet-connected devices, ensuring high recency and accuracy.

Can I combine intent data with traditional demographics?

Yes. You can filter our 2,500+ intent segments using over 300+ demographic and lifestyle data elements, such as household income, martial status, and age, to create a highly refined and qualified prospect list.