CLEANING UP YOUR DATA ACT: THE IMPORTANCE of Data Hygiene & Enhancements

DATA IS AN ESSENTIAL ASSET for all types of businesses Рfrom  smaller, family-owned companies to billion-dollar corporations. While utilizing marketing data is important, it can quickly become outdated or inaccurate if it is not properly maintained or enhanced. In this white paper, we will discuss the importance of data hygiene and data enhancement and how these practices can help businesses maintain a competitive edge.