Consumer Packaged Goods

Alesco Data offers the most responsive data files for reaching consumers online, in their inbox, on their mobile devices/tablets, in their social media, and at the mailbox. Over 150 million US consumers are selectable by up to 300 demographic and lifestyle selects, plus the products they most frequently purchase. Select by: Brand, SKU, Competitive Brand, Brand Category, Frequency of Purchase, Average Purchase Price, plus many more!

View our CPG (packaged consumer goods sells sheet)

Features and Benefits:

  • Reach Competitive Brands

  • Reach Loyal Consumers

  • Launch New Products

  • Maximize ROI

Transactional CPG Buyers

We provide the most accurate data available for companies who sell consumer packaged goods. You can target US consumers by their actual purchases they make at the store with their debit or credit cards.

Selections include:

  • SKU
  • Product Name
  • Competitive Brands
  • and more!

Brand Loyalty Members

Consumer based-survey responders of the brands they have the most loyalty to. From sodas to shoes, cereals to watches, the Alesco Self-Response Consumer Goods file has the most responsive data from consumers who respond to Direct to Consumer (DTC) offers.

Available Data Cards:

Facial Cream Cleansers

Reach over 11 million consumers who use their credit or debit cards to purchase face cleansers at grocery and retail stores.

Acne Products

Reach over 2.8 million consumers using debit or credit cards to purchase products like creams and medicated facial pads from grocery and convenience stores.

Hair and Styling Products

Reach over 26 million consumers using debit or credit cards to purchase products like shampoo and hair color from grocery and convenience stores.

Baby Diapers and Wipes

Reach over 9 million consumers using debit or credit cards to purchase products like disposable diapers and training pants from grocery and convenience stores.

Shaving and Hair Removal Products

Reach over 14 million consumers using debit or credit cards to purchase products like razor blades and facial hair creams from grocery  and convenience stores.

Major Brand Beers

Reach over 7 million consumers using debit or credit cards to purchase products like domestic beer and imported ales from grocery and convenience stores.

Dental Care Products

Reach over 29 million consumers using debit or credit cards to purchase products like toothpaste and mouthwash from grocery and convenience stores.

OTC Medications

Reach over 23 million consumers using debit or credit cards to purchase products like vitamins and pain relievers from grocery and convenience stores.

Pet Food Products

Reach over 10.2 million consumers using debit or credit cards to purchase products like canned dog food and packaged cat treats from grocery and convenience stores.

Breakfast Cereal

Reach over 25 million consumers using debit or credit cards to purchase rice, whole grain, corn, oat, bran and wheat cereals from grocery and convenience stores.

Ice Cream

Reach over 25 million consumers using debit or credit cards to purchase products like chocolate ice cream and orange sherbet from grocery and convenience stores.

Major Brand Coffee

Reach over 17 million consumers using debit or credit cards to purchase products like ground or whole bean coffee and single-serving K cups from grocery and convenience stores.

Nutritional Supplements

Reach over 5 million consumers using debit or credit cards to purchase products like energy bars and nutritional shakes from grocery and convenience stores.

Smoking Cessation Products

Reach over 680k consumers using debit or credit cards to purchase products like nicotine patches and gum from grocery and convenience stores.